Monday, February 13, 2012

Common Business Marketing Strategy | Green Ecommerce ...

Directory SignNo matter where you happen to go in the world, you are going to see businesses that are trying to grab your attention through the use of signs. Many of them are going to be quite unique and they are available both inside and outside of the businesses in order to brand the business and to introduce you to what they have to offer. Some of these are available as lobby signs, particularly when a building is being shared by many individuals. This type of directory sign is usually designed in order to fit in with the decor and you?ll typically find one available in the lobby itself as well as individual directories that are available for each floor or area of the building.

You also see differences in the signs that are available, depending upon where you happen to be during that time. San Francisco signs, for example, are going to be different than the typical signs that you will see in Miami, Florida. This is because of the different scenery and location but there are other differences that may also be seen as well. Some areas are going to have limitations placed on the size or type of signs that are able to be placed in position. This is true in areas such as Hilton Head Island, where local laws limit the use of flashy or bright signs. Everything must be blended into the surroundings in order to preserve the natural look of the area. Regardless of where they happen to be, however, signs will continue to be a very important part of advertising and directing people to a business.

Source: http://www.green-ecommerce.com/?p=968

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